The 2016 KPI Book for Publishers


At Intellignos we have been helping some of the most recognized media companies in the world to improve their competitive situation through the strategic use of the information. When a publisher contacts us the two main requirements are less data, more relevance. The cause is simple: the most used “KPIs” in the publishing industry are not KPIs, but counts. That’s why we are sharing the 30 KPIs that publishers had found more relevant for their businesses.


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