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Machine Learning for Churn Reduction

Netflix stock shares tumbled last week due to the announcement made on their growth rates (see eMarketer note). Apparently the company grew, but the growth was lower than expected. The problem? Churn. eMarketer mentions that clients where leaving the company due to the price increase. But let’s be realistic, do you think the churn is just related to an increment of […]

July 27th, 2016

Applying Machine Learning to the retail sector

Europe’s third largest food sector franchiser growing with Machine Learning techniques with Intellignos One of the world’s largest discount supermarket chains applies Machine Learning techniques for its 846 stores and online business starting in Argentina. Due to their success in the last decade, the company was swamped in data. With more than 5 million clients […]

July 10th, 2016

What’s Watson Analytics and how can its cognitive capabilities can change the way you make decisions

Watson Analytics is an IBM smart data discovery service powered by cognitive capabilities and available on the cloud. The platform was developed having in mind the idea of using technology to use cutting edge technology to simplify data exploration, automates predictive analytics and enables effortless dashboard and infographic creation. The technology underlying the product including […]

April 1st, 2016

Webcongress presentation Machine Learning for Attribution Models

The past 4th and 5th of March Juan Damia, Intellignos CEO, was invited as Keynote Speaker to Webcongress Mexico. The presentation was about how to improve your predictive skills by using Machine Learning Algorithms. Machine Learning is driving Predictive Analytics to a completely new level due to it’s unique capabilities to improve its certainty with the increase of data. More data it […]

March 28th, 2016

Machine learning will drive predictive analytics to a new level

You’ve  probably heard about machine learning and how is it being used for AI (Artificial Intelligence) proposes. On the other hand predictive Analytics, which is the part of analytics focused on using statistics to simplify the answer “What might happen in the future”, was pretty popular a couple of years ago until managers realised that their real […]

December 14th, 2015

Data & Analytics In 2016: Superstar Industry Experts Weigh In

Dave Booth, columnist at Marketing Land, have just published a note with the opinion of 19 of the most recognized Analytics experts about “What’s in store for data & analytics in the coming year?” Avinash Kaushik, Jim Sterne, Justin Cutroni and Juan Damia, Intellignos’ CEO, among many others, presented a very interesting vision of what we […]

December 7th, 2015

What makes Data Scientist, the sexiest job of the 21st century?

Let’s start from the beginning. “Data scientist” and “data analyst” are not the same thing. There’s really a distinction between the two in terms of skill set and experience. Data scientists can perform deep information analysis and can combine quantitative modelling like computer science, physics, statistics, or applied mathematics with the knowledge to invent new […]

October 2nd, 2015

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