July 2nd, 2014 | Training

Big Data and the Soccer Wold Cup

SAP and the German Football Association (DFB) Turn Big Data Into Smart Decisions to Improve Player Performance at the World Cup in Brazil. 

The goal of the co-innovation project between SAP and the coaches of the German national football team was to build an innovative solution that enhanced the on-field performance leading up to the World Cup. SAP Match Insights is envisioned to feature a simple user interface that can be used by players and coaches to facilitate a more interactive dialogue to debrief the team and to prepare for future matches.

 

“SAP’s involvement has transformed the football experience for coaches, players, fans, and the media,” said Oliver Bierhoff SAP brand ambassador and manager of the German national football team.  “Imagine this: In just 10 minutes, 10 players with three balls can produce over seven million data points. SAP HANA can process these in real time.  With SAP, our team can analyze this huge amount of data to customize training and prepare for the next match.”


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